Archive for the ‘Market Analysis and Intelligence’ Category

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Bridget Baker Consulting asked us to assist with a review of 3 of the Training and Activity Centres owned by Girl Guiding UK. The centres provide girl-guiding with bases for training and leisure breaks, including camping and outdoor activity holidays. The review was aimed at identifying additional sources of revenue for the centres and ensuring their continuing viability.

Slinfold Golf Club

 

We were retained by the owners of Slinfold Park, a successful golf and spa resort to assist Indigo Planning to prepare an application for planning permission for extensions to the existing golf clubhouse to provide additional treatment rooms, function space and a 70-bed golf lodge. Our remit was to demonstrate the business case for the proposed development which was complemented by the erection of a new golf academy building with additional driving range and training bays. Planning permission was granted in early 2016.

For Alaska Development Consultants, we prepared a report in support of a planning application for conversion of the Brighton Hippodrome into a Vue cinema complex with associated restaurants. Brighton Hippodrome Concept ImageThe planning authority supported the application as being the only viable option for preservation of the building and for its future use as an entertainment centre. The Hippodrome has been empty for several years since its last use as a bingo hall and the internal fabric is deteriorating. The cost of restoration and refurbishment is substantial. Local campaigners mounted a vigorous challenge to the proposals in pursuit of the objective of saving the Hippodrome as a theatre. The landowners have sold the building and the new owners are not now proceeding with the cinema proposals.

 

 

 

We were retained by Golfzon, the world’s biggest producer of golf simulators, to assist the company in their plans to launch their products into the UK market. Read the rest of this entry »

We were commissioned by PKF to advise on the likely viability in the UK of a unique surfing concept based around an artificial wave in a small pool.

The pools are a magnet to create a lively entertainment venue attracting a wider range of customers than just the boarding community, which itself could be attracted across all disciplines – surfers, snowboarders, skateboarders, wakeboarders and windsurfers.   

Boarders must learn to handle 100,000 gallons of water coming at them as fast as 30 mph. Integral to the design are event areas located around the wave pools providing spaces for live performances and private parties. The keys to success with the concept are plenty of spectator room with food and beverages, and locating the attractions in an area where patrons are likely to spend a lot of money on retail and food.

We worked with Bridget Baker Consulting to assess the viability of proposals for a Sports Village in the

Derbyshire Peak District of England.  

The concept takes something from Center Parcs, something from theme parks and something from waterparks. Read the rest of this entry »